The beginning of a proper
business plan is executive summary.
Executive summary is mostly written at the end of the business plan, which
highlights the contents of the whole business plan. It saves the reader’s time;
as most readers don’t have enough time to read the whole business plan, they
just look at the executive summary and get familiarized with what is written in
the whole plan. Executive summary is the most common section of a business plan;
it should be not more than a page or two.
An executive summary of your
business plan must include a concise summary about: A description of your
company including your products and/or services, mission statement, your
business’s management, the market and your customer, marketing and sales
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